Workflow
My review generation workflow
Great work produces no reviews because nobody asks at the right moment.
The outcome
A consistent flow of Google reviews tied to job completion.
The steps
Tie the ask to completion
The trigger is sign-off, not a monthly reminder.
Ask in person first
Thirty seconds on site, then the link arrives by text.
Send one link, one action
Direct Google review link, no menu of options.
One polite reminder
Three days later, once, then stop.
Respond to every review
Including the bad ones, briefly and without argument.
Reuse the good ones
Quote them on service pages and in proposals.
Where this usually goes wrong
- Asking weeks after completion
- Sending a review request to the wrong contact
- Multiple reminders that irritate good customers
- Ignoring negative reviews
Where my companies fit
Declared openly — these are businesses I benefit from.
- Keystone Site
Keystone Site triggers review requests from job sign-off, so the timing is automatic.
- Keystone AI
Keystone AI handles review automation across enquiries and completed work.