Learn
Practical answers for running a better UK business.
Start with the problem you are trying to solve. Each subject explains the essentials, points to a useful guide or tool, and shows where a complete Business Fix system fits if you want the working files.
Priority subjects
One clear home for each business problem.
Follow the explanation first, use the relevant calculator or assessment, then decide whether you need a complete implementation system.
- 01Pricing and profitabilityPractical UK business guidance on markup, margin, service pricing, discounts and break-even decisions, with a free markup and margin calculator.Explore this subject
- 02Finance for business ownersPlain-English business finance for UK owners: profit, cash flow, gross margin, working capital, break-even and financial controls.Explore this subject
- 03Referrals and word of mouthBuild a practical customer referral system with natural request moments, clear wording, follow-up ownership and simple tracking.Explore this subject
- 04Customer retention and reactivationPractical guidance for retaining customers, reactivating dormant relationships and finding relevant repeat or cross-sell opportunities.Explore this subject
- 05Business systems and SOPsPractical guidance on SOPs, process documentation, ownership, hand-offs and a simple operating system for an owner-led business.Explore this subject
Choose the format
An answer, a calculation or the full system.
Choose the format that matches the decision in front of you. You can learn the method, work through a free tool, see the software I use or move straight to the working files.
Operating notes
First-hand lessons and software decisions.
These articles are kept separate from the question-led hubs because they are grounded in Chris's own operating experience.
Tools
The Tools I Use to Build and Run My Businesses
A growing software stack can quietly become another business problem. This is the test I use before a tool keeps its place.
Tools
How I Use GoHighLevel Across My Businesses
I use GoHighLevel where a lead needs a visible next step. It helps, but it will not fix an unclear sales process for you.
Technology
How I Use ChatGPT as a Business Owner
ChatGPT is useful to me when it gets a piece of work moving. The judgement, facts and final decision still stay with me.
Systems
Why I Use Make for Business Automation
I use Make when a workflow has enough moving parts that I need to see the logic, not just hope a connection is running in the background.
Lessons
What Selling and Buying Back a Business Taught Me About Control
The partnership's sale of Reclaim Tax UK and our later decision to buy it back made me think differently about promises, ownership and who can protect the people affected by a decision.
Family and life
Why My Diary Reflects My Priorities
I learned that it is easy to say family comes first. The diary is where you find out whether that is true.
What happens next
Not sure which problem to start with?
The free Owner Dependency Check maps where recurring work still relies too heavily on you and gives you a practical starting point.