Marketing activity scorecard and register
Score your message, customer evidence and planning, then log sources, ideas, status and next actions. This is a review workbook, not an automatic message generator.
The Business Fix · 004
Build a Marketing System You Can Actually Maintain.
Marketing disappears whenever the business gets busy.
Choose a marketing rhythm you can keep up. Review your message and customer evidence, record the next useful piece of content and use approved material as the starting point for drafts.
£19one-off · digital toolkit · no subscription
Secure Stripe checkout. No account required.
What should change
A recorded marketing priority, a draft and a review habit.
Starting afresh each week takes time before anything is published. Scattered ideas also make it difficult to decide which activity deserves more effort and which can stop.
By the time you finish, you should have:
- An assessment of the gaps in your message, evidence and content planning
- Written marketing decisions and a register of ideas, sources and next actions
- An AI-assisted draft or repurposed piece to check before publishing
The tools to start with
Marketing decisions worksheet
Put the decisions behind your message, content themes and weekly plan in writing, with evidence and a named owner for each.
Content repurposing prompt
Give AI existing material to prepare a repurposed draft, with a check on claims and missing context before publication.
Look inside the system
See the working tools before you buy.
These graphics use the matching product cover and selected previews from the real files in Business Fix 004. They show the structure and route without exposing the complete buyer pack.
Select any image for a larger view. Preview content is intentionally limited.
Is this the right fix?
Start with the problem you recognise.
You manage marketing alongside running the business and need a modest routine built around questions customers actually ask.
Choose something else if...
You want a populated 90-day content calendar, scheduled posts or finished campaigns. The supporting idea and planning files are blank notes, not a bank of ready-made content.
The working method
Build the smallest useful marketing cadence you can maintain.
Start with real customer questions, organise them into a few durable themes and assign one realistic creation, reuse and review rhythm.
Worked example
One detailed answer can become an email, a short post and a sales follow-up when each version serves the same customer problem rather than filling a content calendar.
Examples show the method; they are not a promise about your business.
Included
What the working files help you do.
- Marketing rhythm starting guide — Begin with customer problems, choose a cadence you can sustain and decide what evidence will justify another month of effort.
- Marketing activity scorecard and register — Score your message, customer evidence and planning, then log sources, ideas, status and next actions. This is a review workbook, not an automatic message generator.
- Marketing decisions worksheet — Put the decisions behind your message, content themes and weekly plan in writing, with evidence and a named owner for each.
- Marketing draft prompt — Turn approved marketing source notes into a draft with facts, assumptions and unknowns separated for your review.
- Content repurposing prompt — Give AI existing material to prepare a repurposed draft, with a check on claims and missing context before publication.
- Marketing effort review — Record what you published, what evidence came back and what to keep, change or stop in the next cycle.
Also in the download: supporting files and notes
- Product cover artwork
The numbered product cover is included for identification. It is not an additional business tool.
cover-004.svg - File guide and opening instructions
Identifies the starting files and explains the order of work if the download is unpacked or separated.
README.txt
Additional blank working notes
These files share the same blank fields for facts, assumptions, owner, date, next action and evidence at review. Use them to record your own thinking on the named topic. They are not additional calculators, populated plans, scripts or software tools, even where a historic filename suggests otherwise.
- Customer problem bank — blank notes02-customer-problem-bank.txt
- Content pillar builder — blank notes03-content-pillar-builder.txt
- 90 day idea bank — blank notes04-90-day-idea-bank.txt
- Weekly content planner — blank notes05-weekly-content-planner.txt
- Short video script framework — blank notes06-short-video-script-framework.txt
- Social post framework — blank notes07-social-post-framework.txt
- Case study builder — blank notes08-case-study-builder.txt
- Customer story extractor — blank notes09-customer-story-extractor.txt
- Email content framework — blank notes10-email-content-framework.txt
- Content repurposing map — blank notes11-content-repurposing-map.txt
- AI marketing assistant prompt — blank notes12-ai-marketing-assistant-prompt.txt
- Monthly marketing review — blank notes13-monthly-marketing-review.txt
- 30 day marketing system plan — blank notes14-30-day-marketing-system-plan.txt
Related Business Fixes
If you are guessing which problems matter, use first-customer conversations to gather evidence before planning more content.
Content can earn attention; the page it links to still needs to explain the offer and make the next step obvious.
Questions before buying
Why buy this rather than use a free template or ChatGPT?
Generating more ideas is not always the missing step. The workbook and decisions worksheet help you choose and track the work, while two prompts help draft from material you already have. Buy it for that review-and-draft routine, not for a pre-written content library.
What does this Business Fix help me do?
Choose a marketing rhythm you can keep up. Review your message and customer evidence, record the next useful piece of content and use approved material as the starting point for drafts.
What is included?
The main tools include Marketing rhythm starting guide, Marketing activity scorecard and register, Marketing decisions worksheet.
Is it a course?
No. These are downloadable files, not lessons or a subscription. You do the work in your own business.
When can I buy it?
It is available now through secure Stripe checkout. The listed price is the final customer price.
The Business Fix 004
Choose a marketing routine you can keep
£19 one-off payment. Digital download. No subscription.
Unsure this is the right problem? Take the free Bottleneck Scorecard